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One, Two, Three, Four – Marketing Strategies for your Mobile App

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“Mobile apps are exponentially growing and would continue to grow and attract consumers in the year 2014” – according to Gartner's survey. Witnessing such a huge popularity, there are several players who are trying to make a space in the mobile app world. However, building a great app is just half the way, to make it work in the densely-crowded market, you would need factual and effective mobile app marketing strategies to market the app and get a favorable response from your target audience. Four Mobile App Marketing Strategies – The key to success of a smartphone application Market Research - When building your app, first thing you need to be sure is that there is a demand for it in the market and your app will become a useful means to fill this gap. Thus, initiate ...

Eight Best Platforms for Building Mobile Apps – Part II

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This blog is in continuation to the first blog written under the same title, wherein we shared four best platforms for building mobile apps. Here are the remaining four platforms to create feature-rich powerful apps. Appery - It is a cloud-based mobile app builder and does not requires any installation or downloading thus making it quick & simple to get started. It supports app for Android, iOS, and Windows phone. As the tool is completely cloud-based it allows instant sharing of projects with development teams, business collaborates, users on real-time basis. Users also enjoy access to Appery plugin catalog, enabling them to create their own private plugins to add in their apps. GameSalad - As the name suggests, it enable users to create & submit game applications on mu ...

Eight Best Platforms for Building Mobile Apps – Part I

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If you wish to build an app for your business, for your products or services then here is the good news for you as there are myriad platforms available that enable people to design their own apps without huge investment and technical knowledge. Entering the mobile market no more requires a whooping amount and months of hard work. These platforms have made things quick & accessible. Here is a list of most popular platforms widely used for building mobile apps. The App Builder – This allows users to develop a smart phone app within minutes without any need of jotting down codes. Due to its ease of use, it enjoys a dominating place in the mobile market. It offers a suite of apps to serve events, music, sports, business, employees etc. This platform supports including iPhone, iPad and ...